Conceptual Unity
Conceptual Unity deals with the content components. The text or other components that are present there to convey the message or give the information should provide the best user experience. Conceptual unity is related to the user’s experience side of things. It deals with providing things that make the user experience better by tending to users’ needs. For example, adding visual dividers to the interface to separate different types of content and group similar types of content can help users to understand things more easily. Content should be presented logically so that it enhances the user’s experience by giving them proper information in the most brief way possible.