Levels of Packaging

Usually, three different levels of packaging are found in products:

1. Primary Package: Primary packages are immediate packaging of a product. Sometimes primary package remains till the inside material of the product is used as in the case of toothpaste, body wash, etc. In other cases, the package remains till the consumer is ready to use the product as in the case of bathing soap. 

2. Secondary Packaging: The additional package that provides an additional layer of protection to the product is termed as Secondary package. For example, a cardboard box of a toothpaste tube. The secondary package is generally discarded when the customer starts using the inside material from the primary package. 

3. Transportation Packaging: Further packaging which is essential for the protection of the product during transportation and storage is termed transportation packaging. Such packaging contains a number of secondary packaging. For example, a corrugated box containing 20, 50 or 100 units of toothpaste.