Marketing and Business Website
Marketing and Business Websites are the most popular kind of websites because every business in the world which needs a website to communicate what services/products they offer. Unlike E-commerce websites that are selling their services and products online Marketing and Business Websites are just to introduce a business to the users. Even if it’s an offline business, people may check it on google to see what services the business offer, is the business legitimate or not and get more information about the business through their website.
Marketing and Business Website
How to design a Marketing and Business Website?
Follow these points while designing a Marketing and Business Website:
- Clear Description: Our website must have clear description of what we do and what services we offer. The website should have a clear introduction of what the business does, and the story of the business that is, how the business came into place, why was it born.
- Benefits: As a Marketing and Business Website, people will only come in to the website to look out for value. Cleary list down the benefits that they will get if they buy something from us rather than from our alternatives.
- Credibility: To create Credibility, use social proof which means showing that other people have worked with you in the past because we as people have a bias and we think that if other people have already worked with you and done this thing in the past it’s probably more safe and secure for us as well. So if we show these are the clients we have worked with, this is what our other clients are saying to us, we are actually using the psychology of social proof to make people believe that we are credible and more trustworthy.
Types of Websites and How to Design Them?
There are about 1.13 billion websites on the entire internet. Websites are of different types and serve different purposes. Some websites like E-commerce has the goal of making you buy something while some are just a blog to share information. Because of these differences in the goals of the websites, all these different types of websites have to be designed differently.
Types of Websites