Tools with SERP Analysis Feature
These are a few of the best SEO tools that will provide your team with all they need to get your firm to the top of the search results page, where it rightfully belongs.
- Mangools SERP Checker – It offers a tool for analysing the SEO performance of your website. Based on more than 50 distinct optimisation parameters, SERPChecker evaluates the SEO authority of your website and makes recommendations to help you outrank your rivals. it also evaluates the impact of rich snippets on CTR( click through rates).
- AccuRanker Google Grump rating – It uses Google Grump rating tool in order to measure the rates at which the ranking of websites are fluctuating. This particular software uses 30,000 randomly selected keywords. Here it provides four level of grumpiness from chilled to cautious, grumpy, and furious. Based on the level rankings are stable or start to fluctuate.
- SEMRush Position Tracking Tool – It has three tracking tools that is mentioned below
- Position ranking – It tracks your keywords, domains, and competitors and it can also measure campaign process, fix error, and optimize ranking efforts.
- Sensor – It tracks activity levels on Google, looks for signs of new algorithm update in industry SEO approach.
Why are SERPs Important for SEO ?
Google’s response to a user’s search query is known as the Search Engine Results Page or SERP. In addition to organic search results, sponsored Google ad results, knowledge graphs, highlighted snippets, video results, and much more are frequently shown in SERPs. For example, if you type or search for something in Google the SERP is what you get back
Many SERP features from Google show up on the first page, Note that there are two most important categories paid results and organic results.
Advertisers using Google AdWords to bid on keywords are the source of these sponsored results. Google Ads gives preference to the highest bidder for placement even when it considers ad relevance. Google’s algorithm selects the organic results, which are earned positions, as the best and most relevant results overall for each particular search.