Unit 3: Enterprise Marketing
The Enterprise Marketing unit for CBSE Class 11 is tailored to provide students with a comprehensive understanding of marketing principles and strategies tailored specifically for entrepreneurial ventures. In today’s competitive business landscape, effective marketing plays a pivotal role in the success of any enterprise.
CBSE Class 12 Entrepreneurship Notes
Entrepreneurship encompasses the academic study of the processes, principles, and practices involved in starting, managing, and growing new ventures. It combines insights from various disciplines such as business management, economics, finance, marketing, innovation, and strategy to provide a comprehensive understanding of how entrepreneurial ventures operate. Entrepreneurship as a subject is not only relevant for aspiring entrepreneurs but also for individuals interested in working in startups, corporate innovation, venture capital, or small business management.