What are Ecosystem Maps in Design?
What is ecosystem in design thinking?
In design thinking, an ecosystem refers to the interconnected network of stakeholders, components, and factors influencing a product or service, shaping its development and impact.
Why is ecosystem mapping important?
Ecosystem mapping is crucial because it helps identify relationships, dependencies, and opportunities within complex systems, aiding in strategic decision-making and risk management.
What is an ecosystem in UX?
In UX, an ecosystem refers to the interconnected network of users, devices, platforms, and touchpoints that influence the user experience of a product or service.
What are Ecosystem Maps in Design?
The ecosystem of an object therein consists of an ecosystem map. Suppose we are journeying to find the overview of a system or environment – these maps come into play. They double as visual tools that will unveil how siblings or elements vary in a given environment. Imagine entities as people in the story- users, organizations, technologies – all have their own roles. The map demonstrates their cooperation, partnerships, and interdependence, similar to a glimpse under the curtain of a major performance. However, actors are not the only ones that are considered in ecosystem maps but also the setting is taken into consideration as well. Mapping user journeys and uncovering dependencies allows designers to see the level of convolution or the twists and turns in the story structure and thus identify potential pitfalls as well as opportunities.