What is Web Scraping Used for?

Web Scraping has multiple applications across various industries. Let’s check out some of these now!

1. Price Monitoring

Web Scraping can be used by companies to scrap the product data for their products and competing products as well to see how it impacts their pricing strategies. Companies can use this data to fix the optimal pricing for their products so that they can obtain maximum revenue.

2. Market Research

Web scraping can be used for market research by companies. High-quality web scraped data obtained in large volumes can be very helpful for companies in analyzing consumer trends and understanding which direction the company should move in the future. 

3. News Monitoring

Web scraping news sites can provide detailed reports on the current news to a company. This is even more essential for companies that are frequently in the news or that depend on daily news for their day-to-day functioning. After all, news reports can make or break a company in a single day!

4. Sentiment Analysis

If companies want to understand the general sentiment for their products among their consumers, then Sentiment Analysis is a must. Companies can use web scraping to collect data from social media websites such as Facebook and Twitter as to what the general sentiment about their products is. This will help them in creating products that people desire and moving ahead of their competition.

5. Email Marketing

Companies can also use Web scraping for email marketing. They can collect Email ID’s from various sites using web scraping and then send bulk promotional and marketing Emails to all the people owning these Email ID’s.

Suppose you want some information from a website. Let’s say a paragraph on Donald Trump! What do you do? Well, you can copy and paste the information from Wikipedia into your file. But what if you want to get large amounts of information from a website as quickly as possible? Such as large amounts of data from a website to train a Machine Learning algorithm? In such a situation, copying and pasting will not work! And that’s when you’ll need to use Web Scraping. Unlike the long and mind-numbing process of manually getting data, Web scraping uses intelligence automation methods to get thousands or even millions of data sets in a smaller amount of time. 

If you are coming to a sticky end while trying to collect public data from websites, we have a solution for you. Smartproxy is a tool that offers a solution to deal with all the hurdles with a single tool. Their formula for scraping any website is: 40M+ pool of residential and data center proxies + powerful web scraper = Web Scraping API. This tool ensures that you get the needed data in raw HTML at a 100% success rate.

With Web Scraping API, you can collect real-time data from any city worldwide. You can rely on this tool even when scraping websites built with JavaScript and won’t face any hurdles. Additionally, Smartproxy offers four other scrapers to fit all your needs – enjoy eCommerce, SERP, Social Media Scraping APIs and a No-Code scraper that makes data gathering possible even for no-coders. Bring your data collection process to the next level from $50/month + VAT.

But before using Smartproxy or any other tool you must know what web scraping actually is and how it’s done. So let’s understand what Web scraping is in detail and how to use it to obtain data from other websites.