Why Edit the 404 page?

A 404 page is displayed when a user tries to access a non-existent URL on your website. By customizing this page, you can turn a potentially frustrating experience into a positive one. Here’s why you need a custom 404 page:

1. User Experience Enhancement: A well-designed 404 page can provide character, personality, and even humour. It helps users feel more connected to your site and encourages them to explore further.
2. Navigation Options: Include links to popular pages, recent blog posts, or a search bar on your 404 page. This way, users can find relevant content even if they land on an incorrect URL.
3. SEO Benefits: Google considers user experience when ranking websites. A customized 404 page can reduce bounce rates and improve overall user satisfaction, indirectly boosting your SEO.

A customized 404 page acts as a friendly guide, informing users that the requested page isn’t available while offering helpful options to navigate your site. The 404-page error is the broken link of the website means that the page you are looking for is not available on the website, 404 is nothing but it is the code language from the server side that means that the page doesn’t exist. WordPress offers multiple ways to personalize your 404 page.