Why is Product Management Important?
Product management is important as it ensures that a company is developing the right product for the right customer, at the right time, which in turn results in:
- Increase customer satisfaction and loyalty
- Increase revenue and profitability
- Gain a competitive advantage
- Reduce risk
Table of Content
- What is Product Management?
- Why is Product Management Important?
- Introduction to Product Management
- People/Roles involved in Product Management
- Product management processes
- Step 1. Product Idea Generation (Finding the Problem)
- Step 2. Product Planning (Designing and Defining the Solution)
- Step 3. Product Development (Building a Minimum Viable Product MVP)
- Step 4. Product Testing and Launch (Pre and Post Launch)
- Step 5. Feedback and Data Analysis
- Difference Between various Product Management terms
- Difference Between Product Managers and Other profile
- Examples of Product Management:
- Product Management Tools
- Interview Questions of Product Management
Learn Product Management | Beginner to Advanced Tutorial
Product management is an all-around process that involves planning, development, launching, marketing, and post-sales improvement of a product and service. Product Management includes the complete lifecycle of the product or service, from idea generation to development of the product to the final launch. The product manager is an entity or a person who is responsible for looking after all these issues and collaborating with different teams, to bring out the best product that fits every need of customers.