Why Should You Avoid Cloaking in SEO?
Cloaking is against the search engine guidelines for much reasons, including Google’s Webmaster Guidelines, just like all other black hat SEO tactics. If a major search engine, like Google, finds out that a website is using Search Engine Optimisation (SEO) cloaking techniques to trick the search engine into giving it a higher ranking position, it is likely to penalise the website as required by downgrading its ranking, banning the website, or even removing it from the search engine index. Search engines employ a range of useful techniques to identify cloaking and regularly upgrade their specific algorithms. Basically, these factors make SEO masking a bad strategy for sustained the company growth. Instead of improving a site’s ranking, it can also end up decreasing it. Additionally, it could irritate the consumers by bringing up irrelevant stuff again and again.
Clocking falls under which technique?
Basically, the cloaking is regarded in the Search Engine Optimization (SEO) community as a black hat tactic that goes beyond Google’s Webmaster Guidelines for maintain the overall process.
What is Cloaking in SEO?
Search Engine Optimization (SEO) techniques like cloaking are used for various purposes to present visitors and search engines with alternative content. To achieve this technique, one version of a webpage is displayed to users while another is shown to search engines as a result. Also, cloaking is a technique that is used to manipulate search engine rankings by delivering relevant information to search engines as per requirement and optimizing the actual content for consumers based on their query.
Table of Content
- What is Cloaking in SEO?
- Different types of cloaking and how it is done?
- Permitted Ways to Implement Cloaking in SEO
- What is Google Penalty for Clocking?
- Why Should You Avoid Cloaking in SEO?
- How to find out whether a website is Cloaking?
- How to avoid Cloaking?
- Conclusion: