What is Amazon Pinpoint?

Amazon Pinpoint is a flexible and scalable multichannel marketing communication service

Amazon Pinpoint Introduction Video

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Amazon Pinpoint is a marketing communication service.

Amazon Pinpoint can

be incorporated into different applications and services using either APIs or SDKs.

understand users by capturing different kinds of data

ingest data from CRM applications, ERP, etc as input.

help with finding the target audience through segmentation based on events and filters

provide multiple channels to reach and engage the target audience.

measure the engagement efficiency through information such as opens and clicks.

Amazon Pinpoint pricing is based on what is used.

There are no contracts or minimum charges.

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